you need to your area of responsibility? What is it really worth
investing time and money in? We help you to answer these questions pragmatically
– from different perspectives and often from our own experience.
the strategy that suits you
Simply march off?
We will help you to find the strategy that suits you
What will lead to success in the next few years? What changes will bring the dynamism you need to your area of responsibility? What is it really worth investing time and money in? We help you to answer these questions pragmatically – from different perspectives and often from our own experience.
How do we approach this?
First the goal, then the path to it
Without a clear vision of the future, you will become the plaything of the market. That’s why we work with you to formulate clear goals and find the right path to achieve them.
It is very important that the procedure we develop is just right for you and your challenge – without methodological constraints and without sticking to the rule book. We are guided by what works in practice.
This is what we can do for you
- Strategic targets for companies and business units
- Business and organisational development plans including operational measures
- Derivation of KPIs and design of appropriate tracking systems
- Development of differentiating brand positions
- Aligning customer touchpoints with marketing targets (customer management strategy)
- Concepts for activating certain target groups
- Learning strategies for marketing and sales: alignment of training measures with sales targets
- Communication concepts for addressing target groups most effectively
- Concepts for involving and motivating employees, especially when introducing new strategies, programmes, large-scale projects